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OUR CORE VALUES
Customer Satisfaction
We guarantee our teas are consistently high quality and have pleasurable, tasty flavorsthat ensure customers excellent experiences. Our quality policy guides our expertise intea knowledge and understanding of the continuously changing markets. We arecommitted to developing and providing trusted and preferred products and services thatenhance quality of life and healthier living.
Teamwork and Support
Our dairy team success is driven by the “STAR TEA Way,” which means doing theright thing the first time for our stakeholders—the company, its employees, thecustomer, and society. We leverage our people diversity of thinking to drive creativityand innovation. We operate with excellence based on professionalism and high-qualitystandards by applying a one-piece flow approach to succeed in a lean environment andsustain the freshness of our loose teas at a competitive price.
Professionalism and efficiency
We consistently meet our commitments by supporting our tea gardens to ethically andsustainably produce the best teas for our consumers.
Ethics and integrity
Our business practices have been governed by integrity, honesty, fair dealing, and fullcompliance with the applicable international standards. Our teas are ethically sourcedfrom farmers who are compliant in promoting environmental sustainability throughRainforest Alliance and Fairtrade International Membership. Our teas are processed infactories that are ISO 9001 2015 Certified for Quality Management Systems and FoodSafety Management Systems, providing assurance and quality of our tea to thecustomer.
Corporate Social Responsibility
We motivate and promote sustainable livelihood for our partner smallholder farmers toproduce tea sustainably by conserving the environment and equitably sharing theeconomic benefits by paying them reasonable incentives for their production. Weencourage forest conservation through Rainforest Alliance Certification and respecthuman rights.
Transparency and accountability
We value transparency and accountability, which ensures good corporate governancepractices by providing a transparent measurement of our sustainability actions. Our teasources maintain and continue to improve an efficient and effective quality managementsystem that meets tea traceability, regulatory, and ISO 9001:2015 requirements.